{"id":1341,"date":"2020-04-04T09:30:39","date_gmt":"2020-04-04T04:00:39","guid":{"rendered":"http:\/\/35.197.110.238\/?p=1341"},"modified":"2020-12-12T17:04:53","modified_gmt":"2020-12-12T11:34:53","slug":"email-opened-goal-newsletter-automation-part-2","status":"publish","type":"post","link":"https:\/\/mohandhanwani.com\/ko\/email-opened-goal-newsletter-automation-part-2\/","title":{"rendered":"How to use Email Opened Goal to Improve Engagements – Keap Newsletter Automation (Part 2)"},"content":{"rendered":"

A little surprise every now and then<\/strong> can help you having more engagement with your Contacts<\/strong>.<\/p>\n

When a person enters your Funnels<\/strong>, he\/she goes through your follow up campaigns<\/strong> that lead the contact further into Customer Life-cycle.<\/p>\n

What if I tell you, there’s a way to improve the pace at which people moving to next stage?<\/strong><\/p>\n

Yes, there is…<\/p>\n

For people who open your first few emails, giving them Unexpected Communication<\/strong>\u00a0which are helpful to users & <\/strong>give them a sense of quick win<\/strong>.<\/p>\n

This works well in any Business<\/strong>. When you surprise your Users<\/strong> once in a while (in positive way), they look forward to hearing from you<\/strong>.<\/p>\n

So today, we’ll create an example campaign<\/strong> for people who just enter into your Newsletter<\/strong> Campaign<\/strong>.<\/p>\n

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Campaign Use Cases<\/strong><\/h3>\n

Today’s newsletter campaign uses the Email Open Goal<\/strong>. So, when your users open a certain email<\/strong>; we use this campaign to send them an immediate email with certain personalized offer<\/strong> \/ content. Plus, congratulating them as being Action takers.<\/p>\n

This tweak is useful for following points in Automation Funnels:<\/p>\n